Roughly 16% of retail sales in the US now happen online, and that number keeps climbing. If you’re still running a store without an ecommerce presence, you’re not avoiding the tradeoffs, you’re just delaying the decision. Here’s the honest version: ecommerce isn’t automatically the right move for every retailer, and pretending the disadvantages don’t matter is how stores end up overwhelmed six months after launch. This is what actually matters, not a neutral list of seven pros and seven cons. Key Takeaways 📋 In This Guide The Advantages That Actually Matter for a Retail Store The Disadvantages Worth Taking Seriously The
